CaixaBank y Ferran Adrià presentan en Canarias una guía con las claves estratégicas del sector restauración

Ferran  Adrià y  Juan  Ramón  Fuertes  presentan  Food  and  Beverage  en  la oficina de Store Santa Cruz de CaixaBank.

Food  and  Beverage,  segunda  guía  elaborada  por  CaixaBank  y elBulliFoundation,  tiene  como  objetivo  que  los  emprendedores  afronten con  garantías  la  puesta  en  marcha  del  proyecto  y  ejecuten  los  pasos correctos  para mantener con éxito el negocio.

Con esta  iniciativa, CaixaBank  pretende aportar un valor diferencial a sus clientes  y  consolidarse  como  la  entidad  de  referencia  para  los profesionales  del sector  de la restauración.

En  Canarias  más  de  350  emprendedores  y  empresarios  del  sector  de  la restauración, se han dado cita estos  días en Santa Cruz de Tenerife.

Juan  Ramón  Fuertes,  director  territorial  de  CaixaBank,  y  el  chef  Ferran  Adriá  han presentado  hoy,  en la oficina  Store  Santa Cruz  Centro  de Tenerife, Food and  Beverage,  la guía para asesorar  a pequeñas  y medianas  empresas  de restauración  para conseguir  crear y  mantener  un  local  de  restauración,  con  resultados  positivos  y  que  permitan  a  los emprendedores  conseguir  una longevidad empresarial.

Más  de  350  emprendedores  y  empresarios  canarios  del  sector  de  la  restauración  se  han dado  cita  estos  días  en  Santa  Cruz  de  Tenerife.  Todos ellos  han  tenido  la  oportunidad de adentrarse  en los contenidos  de la guía  de la mano  de Ferran  Adrià  y debatir  con  él, en el coloquio posterior  a su charla,  sobre las tendencias  del sector de la restauración.

En este nuevo libro editado por CaixaBank  y elBulliFoundation,  tras la primera  colaboración que supuso Mise en Place, también  presentado  en Canarias;  se desgranan  las claves  para dirigir la sala de un restaurante  de forma  correcta y se focaliza  en la importancia  del equipo de sala y en las bebidas, gracias al trabajo desarrollado  por Lluís Garcia,  director de elBulli, y  Ferran  Centelles,  sumiller  de  elBulli.  Como  repasó  Ferran  Adrià en su intervención: “La próxima revolución no estará en la cocina, estará en la sala”.

El objetivo del libro es que los responsables  de restaurantes  conozcan  las claves para dirigir correctamente  sus  negocios,  empezando  por  la  sala  del  restaurante  y  siguiendo  por  la gestión  de  las  bebidas,  puesto  que  tiene  un  impacto  transversal  en  distintos  sectores económicos.

Para  ello,  la  guía  narra  los  principales  requisitos  a  valorar  antes  de  abrir  un  negocio  de restauración,  detalla  los  riesgos  a  evitar,  informa  de  los  trámites  a  realizar,  impulsa propuestas  de  modelos  de  empresa,  ofrece  estrategias  empresariales  de  éxito,  aporta sugerencias  para el plan económico,  presenta manuales  de procedimiento  para organizar  y formar  al equipo  y marca  las líneas básicas  para perdurar  en el tiempo.

“La clave para  abrir un negocio es saber  de comercio. La misión,  la estrategia  a seguir y el presupuesto;  son el  abc de montar  un  negocio.  Muchos  negocios  abren  sin  tener si quiera un modelo  de negocio,  un plan  de empresa  o un presupuesto  que  controle  las  cuentas  de explotación  que marcarán  las líneas a seguir para poder continuar abiertos  al cabo de poco tiempo.  Estos  precedentes  hacen  que  la mayoría  de  empresas  no  alcancen  su  primer año de  vida,  no  sobrevivan  a los  primeros  cinco  años  y  muy  pocas  perduren  en  el  tiempo.

Es imprescindible hacer un análisis minucioso”, afirma Adrià.

Entre los aspectos más destacados, el libro se centra en hablar de innovación, sostenibilidad financiera,  valores,  estructuras  y  liderazgo,  eficiencia  y  planificación  y  visión  estratégica.

Todo ello se desarrolla  minuciosamente  bajo pautas y ejemplos  concretos que ayuden a los emprendedores  a entender cada uno de los pasos a seguir.

Finalmente,  el  libro  destina  un  espacio  destacado  a  las  bebidas  en  el  marco  de  la restauración  gastronómica.  La  guía  pretende  proporcionar  un  conocimiento  global  para emprendedores,  desde el agricultor que se ocupa de la uva hasta el vino que se sirve en el restaurante.  Para ello, Food and Beverage incide en la tipología de bebidas que un negocio debe  disponer,  la  historia  y  evolución  de  éstas  bebidas,  su  presencia  y  presentación  en restaurantes,  cómo  clasificarlas,  ordenarlas  y  almacenarlas,  la  forma  en  la  que  marcar  el precio y las funciones en la gestión de las bebidas.

CaixaBank, entidad de referencia para el sector de la restauración Esta  iniciativa  gestionada  de  la  mano  de  elBullifoundation  permite  a  la  entidad  financiera aportar  un  valor  diferencial  a  sus  clientes  y  se  suma  a  la  completa  oferta  financiera  que CaixaBank  pone a disposición  de los profesionales  del sector de la restauración.

La presentación  de Food and  Beverage  es una muestra  de  la importancia  que el sector  de la  restauración  tiene  para  CaixaBank  que,  a  través  de  CaixaBank  Negocios,  ofrece  a  los profesionales  de  este  sector  productos  y  servicios  diseñados  para  facilitar  la  gestión  del negocio,  la  financiación  y  la  protección  necesarias.  Para  ello,  CaixaBank  cuenta  con  un equipo  de  gestores  especialistas  que  se  desplazan  al  propio  negocio  del  cliente,  para que este no tenga que desplazarse  ni salir de su establecimiento.

Acuerdo entre CaixaBank y elBullifoundation CaixaBank  y  elBullifoundation  unieron  esfuerzos  el  año  2015  para  desarrollar  proyectos conjuntos  con un principal eje: la innovación.

La colaboración  de ambas  compañías  buscaba una nueva fórmula  para conseguir  impulsar proyectos  innovadores  y para ello se creó  CaixaBankLAB,  un portal donde  poder encontrar información  útil  para  los  emprendedores  en  torno  a  proyectos  y  actividades desarrolladas conjuntamente  por CaixaBank  y elBullifoundation.

Esta  iniciativa,  que  tiene  como  objetivo  aplicar  la  creatividad  a  proyectos  concretos  que tengan como  resultado la innovación,  está orientada  a ayudar a las iniciativas profesionales del sector de la gastronomía  y sus industrias  relacionadas.

 

67 Commentarios en "CaixaBank y Ferran Adrià presentan en Canarias una guía con las claves estratégicas del sector restauración"

  1. I simply want to mention I am new to weblog and seriously loved this web site. Almost certainly I’m want to bookmark your blog . You certainly have wonderful stories. Thanks for revealing your website.

  2. Howdy! Someone in my Facebook group shared this website with us so I came to check it out. I’m definitely loving the information. I’m book-marking and will be tweeting this to my followers! Wonderful blog and superb design.

  3. Amazing blog! Is your theme custom made or did you download it from somewhere? A design like yours with a few simple tweeks would really make my blog stand out. Please let me know where you got your theme. Cheers

  4. Some really prime blog posts on this web site , bookmarked .

  5. Nice read, I just passed this onto a friend who was doing some research on that. And he just bought me lunch since I found it for him smile Thus let me rephrase that: Thank you for lunch!

  6. I’m just writing to let you understand what a excellent encounter my friend’s daughter had browsing your blog. She realized a wide variety of issues, most notably what it’s like to have an excellent helping spirit to make others without difficulty have an understanding of specific specialized issues. You really surpassed our own expected results. Thanks for providing these precious, trusted, explanatory not to mention unique tips about the topic to Ethel.

  7. I dugg some of you post as I cogitated they were invaluable invaluable

  8. Good – I should definitely pronounce, impressed with your website. I had no trouble navigating through all tabs and related info ended up being truly simple to do to access. I recently found what I hoped for before you know it in the least. Reasonably unusual. Is likely to appreciate it for those who add forums or anything, web site theme . a tones way for your customer to communicate. Excellent task.

  9. I got what you intend, thanks for posting .Woh I am glad to find this website through google. “If one does not know to which port one is sailing, no wind is favorable.” by Seneca.

  10. You have brought up a very superb points , appreciate it for the post.

  11. I like this post, enjoyed this one regards for posting .

  12. I like this post, enjoyed this one appreciate it for putting up. “We are punished by our sins, not for them.” by Elbert Hubbard.

  13. There’s noticeably a bundle to find out about this. I assume you made sure good factors in features also.

  14. Super-Duper website! I am loving it!! Will come back again. I am bookmarking your feeds also.

  15. Fantastic blog you have here but I was curious about if you knew of any discussion boards that cover the same topics talked about here? I’d really love to be a part of online community where I can get feedback from other experienced individuals that share the same interest. If you have any recommendations, please let me know. Thanks!

  16. I went over this website and I conceive you have a lot of good information, saved to bookmarks (:.

  17. Hi there! Quick question that’s entirely off topic. Do you know how to make your site mobile friendly? My website looks weird when browsing from my iphone4. I’m trying to find a theme or plugin that might be able to resolve this problem. If you have any suggestions, please share. Cheers!

  18. Wow! This could be one particular of the most helpful blogs We’ve ever arrive across on this subject. Basically Fantastic. I am also a specialist in this topic so I can understand your hard work.

  19. Hello, Neat post. There’s a problem together with your website in internet explorer, would test this… IE still is the marketplace leader and a large portion of people will omit your magnificent writing because of this problem.

  20. The next time I learn a weblog, I hope that it doesnt disappoint me as a lot as this one. I mean, I know it was my option to learn, however I really thought youd have something attention-grabbing to say. All I hear is a bunch of whining about one thing that you could possibly fix when you werent too busy searching for attention.

  21. F*ckin’ tremendous things here. I am very satisfied to see your post. Thanks so much and i’m taking a look ahead to touch you. Will you please drop me a e-mail?

  22. I believe this website has some rattling wonderful information for everyone. “Good advice is always certain to be ignored, but that’s no reason not to give it.” by Agatha Christie.

  23. I got what you mean , regards for posting .Woh I am lucky to find this website through google. “Spare no expense to make everything as economical as possible.” by Samuel Goldwyn.

  24. That is very attention-grabbing, You are an overly professional blogger. I have joined your feed and stay up for in quest of extra of your magnificent post. Additionally, I have shared your web site in my social networks!

  25. I adore looking at and I think this website got some genuinely utilitarian stuff on it! .

  26. Thank you for every other fantastic article. Where else could anybody get that kind of information in such a perfect means of writing? I’ve a presentation next week, and I’m on the search for such information.

  27. The next time I read a weblog, I hope that it doesnt disappoint me as a lot as this one. I mean, I do know it was my option to learn, but I actually thought youd have one thing attention-grabbing to say. All I hear is a bunch of whining about something that you might repair should you werent too busy in search of attention.

  28. Well I sincerely liked reading it. This information procured by you is very constructive for proper planning.

  29. I have learned a few important things via your post. I will also like to express that there will be a situation where you will make application for a loan and don’t need a cosigner such as a Fed Student Aid Loan. But when you are getting credit through a classic bank or investment company then you need to be able to have a cosigner ready to help you. The lenders will certainly base their very own decision over a few factors but the most significant will be your credit rating. There are some loan companies that will in addition look at your job history and determine based on that but in many instances it will depend on your score.

  30. Just wanna admit that this is very helpful , Thanks for taking your time to write this.

  31. Excellent site. Lots of useful information here. I’m sending it to several friends ans also sharing in delicious. And certainly, thanks for your effort!

  32. I mastered more something totally new on this losing weight issue. Just one issue is that good nutrition is extremely vital whenever dieting. An enormous reduction in bad foods, sugary food, fried foods, sweet foods, beef, and white colored flour products might be necessary. Holding wastes organisms, and wastes may prevent aims for shedding fat. While particular drugs for the short term solve the problem, the unpleasant side effects aren’t worth it, plus they never offer you more than a short-term solution. It is a known fact that 95% of dietary fads fail. Thank you for sharing your notions on this website.

  33. I will right away clutch your rss feed as I can’t find your email subscription hyperlink or e-newsletter service. Do you’ve any? Please let me know so that I could subscribe. Thanks.

  34. Thank you for the sensible critique. Me and my neighbor were just preparing to do some research about this. We got a grab a book from our area library but I think I learned more from this post. I’m very glad to see such wonderful information being shared freely out there.

  35. I was recommended this blog by my cousin. I’m not sure whether this post is written by him as no one else know such detailed about my trouble. You’re incredible! Thanks!

  36. Hi there would you mind stating which blog platform you’re working with? I’m looking to start my own blog soon but I’m having a difficult time deciding between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design seems different then most blogs and I’m looking for something completely unique. P.S Sorry for being off-topic but I had to ask!

  37. I just want to tell you that I’m very new to blogs and actually liked you’re page. Very likely I’m planning to bookmark your site . You surely have outstanding well written articles. Thank you for sharing your blog site.

  38. I simply want to tell you that I am just very new to weblog and actually loved this web page. Probably I’m likely to bookmark your blog post . You amazingly come with amazing articles. Thanks for sharing with us your web page.

  39. I simply want to mention I am just all new to blogs and seriously savored your blog. Almost certainly I’m want to bookmark your website . You really have impressive articles. Thanks a bunch for sharing your website page.

  40. Absolutely composed subject material , Really enjoyed studying.

  41. Hiya! I was admiring your site for a bit on my phone and wanted to say I really enjoyed it. I wanted to share my website too. You can learn about past life quizzes there. Check it out if you’re interested. Thanks!!

  42. It happens to everyone as they grow up. You find out who you are and what you want, and then you realize that people you’ve known forever don’t see things the way you do. So you keep the wonderful memories, but find yourself moving on.’ By Nicholas Sparks

  43. Hey there. I found your site by means of Google while searching for a related topic, your website got here up. It seems great. I’ve bookmarked it in my google bookmarks to come back then.

  44. Spot on with this write-up, I really think this website needs much more consideration. I’ll most likely be again to learn much more, thanks for that info.

  45. Thank you for the auspicious writeup. It in fact was a amusement account it. Look advanced to more added agreeable from you! However, how can we communicate?

  46. Hey there. I discovered your web site by way of Google while searching for a comparable matter, your web site came up. It seems to be good. I’ve bookmarked it in my google bookmarks to visit then.

  47. Awesome post. I’m a normal visitor of your blog and appreciate you taking the time to maintain the nice site. I’ll be a regular visitor for a really long time.

  48. I was pretty pleased to find this web site. I wanted to thank you for ones time for this wonderful read!! I definitely enjoyed every part of it and I have you bookmarked to see new stuff in your site.

  49. I’m impressed, I have to admit. Actually rarely will i encounter a blog that’s both educative and entertaining, and without a doubt, you may have hit the nail for the head. Your idea is outstanding; the catch is something which too little everyone is speaking intelligently about. We are very happy we stumbled across this within my look for some thing regarding this.

  50. This web site certainly has all the information I wanted about this subject and didn’t know who to ask.

  51. Excellent blog you have here.. It’s hard to find high quality writing like yours nowadays. I truly appreciate people like you! Take care!!

  52. I absolutely love your site.. Pleasant colors & theme. Did you make this site yourself? Please reply back as I’m planning to create my own blog and would love to know where you got this from or exactly what the theme is named. Thank you!

  53. Hello, I think your site may be having internet browser compatibility problems. Whenever I look at your site in Safari, it looks fine however when opening in IE, it’s got some overlapping issues. I simply wanted to give you a quick heads up! Aside from that, wonderful blog!

  54. I enjoy looking through a post that can make men and women think. Also, thank you for allowing for me to comment.

  55. Hiya, I’m really glad I have found this information. Nowadays bloggers publish just about gossip and web stuff and this is actually frustrating. A good site with interesting content, that is what I need. Thanks for making this website, and I will be visiting again. Do you do newsletters by email?

  56. I carry on listening to the news bulletin speak about getting free online grant applications so I have been looking around for the best site to get one. Could you advise me please, where could i get some?

  57. Hello There. I found your blog using msn. This is an extremely well written article. I’ll make sure to bookmark it and come back to read more of your useful information. Thanks for the post. I’ll definitely comeback.

  58. You have mentioned very interesting points! ps nice website.

  59. I like the valuable information you provide in your articles. I’ll bookmark your blog and check again here frequently. I am quite certain I’ll learn many new stuff right here! Best of luck for the next!

  60. WONDERFUL Post.thanks for share..extra wait .. …

  61. It is appropriate time to make a few plans for the future and it is time to be happy. I’ve read this post and if I may just I desire to suggest you few fascinating things or advice. Perhaps you can write subsequent articles relating to this article. I wish to learn even more things about it!

  62. You could certainly see your expertise in the work you write. The world hopes for even more passionate writers like you who are not afraid to say how they believe. Always go after your heart.

  63. I’m amazed, I have to admit. Seldom do I encounter a blog that’s equally educative and amusing, and without a doubt, you’ve hit the nail on the head. The issue is something too few people are speaking intelligently about. I am very happy I came across this in my hunt for something concerning this.

Deja tu comentario

Tu dirección email no será publicada.


*