CaixaBank, primer banco del mundo que utiliza el reconocimiento facial en sus cajeros para sacar dinero

Para Gonzalo Gortázar, consejero delegado de CaixaBank, “el  liderazgo tecnológico nos  ayuda a dar el mejor servicio a nuestros clientes, y de forma más cercana y especializada”.

El nuevo sistema ya está disponible para los clientes de la entidad encuatro oficinas Store de Barcelona.

La entidad financiera refuerza su apuesta por los servicios basados en tecnología biométrica, tras su experiencia como primer banco de España en lanzar el reconocimiento facial para operar en banca móvil con terminales iPhone X.

Un estudio realizado con clientes de la entidad demuestra una alta aceptación de la seguridad, rapidez y comodidad del reconocimiento facial: el 70%  de los usuarios estarían dispuestos a utilizarla como sustituto de su PIN.

CaixaBank  se  ha convertido  en  la  primera  entidad financiera  del  mundo  en  ofrecer  a  sus clientes  la  posibilidad  de  realizar  reintegros  en  sus  cajeros  automáticos  mediante reconocimiento  facial  y  sin  tener  que  introducir  su  PIN.  La  entidad,  presidida  por  Jordi Gual y cuyo consejero delegado es Gonzalo  Gortázar, ha presentado el  sistema hoy en Barcelona,  en  un  acto  que  supone  el  lanzamiento  comercial  del  servicio  para  todos  los clientes  que  quieran  utilizarlo  en  los  cajeros  que  dispongan  de  la  nueva  tecnología.  A  la rueda  de  prensa  han  asistido  Jordi  Nicolau,  director  ejecutivo  de  Global  Customer Experience  de  CaixaBank,  y  Benjamí  Puigdevall,  director  general  de  CaixaBank  Digital Business.

El  objetivo  de  la  implantación  de  la  tecnología  de  reconocimiento  facial  en  cajeros  es ofrecer  una  mejor  experiencia  de  usuario  y  una  mayor  seguridad  en  las  operaciones,  ya que agiliza el proceso de identificación del cliente y facilita la realización de  reintegros sin memorizar  múltiples  contraseñas.  CaixaBank  ya  tiene  en funcionamiento  este  sistema  de verificación  en  los  cajeros  de  cuatro  oficinas  Store  de  Barcelona,  con  un  total  de  20 terminales.  La  entidad  prevé  realizar  progresivamente  la  expansión  del  reconocimiento facial en sus oficinas Store a partir del segundo semestre de 2019.

CaixaBank ha desarrollado este proyecto con la colaboración de sus partners tecnológicos Fujitsu y FacePhi.

 

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